“Just throw an ad in the paper and tell Joe Sales Manager to handle the interviews.” Unfortunately, this is a phrase repeated time and time again at dealerships all over the country. The problem with this statement is twofold: first, 80% of all job seekers use the Internet as their…
Stretching the truth, embellishing, fibbing, exaggerating, fine print, or just flat out lying, whatever you want to call it, straying from absolute, 100% full disclosure is something we encounter in our Industry on a daily basis. Are you truthful with your customers, employees, co-workers, vendors, etc? And for that matter,…
Apathy is something that I encounter frequently when gathering information for a help wanted ad. More often than not, I ask some basic questions, get some basic answers and my contact at the dealership gets back to work. Now don’t get me wrong, I understand the nature of our industry…
We are all involved in the art of selling. Whether it’s selling a good, a service, or even yourself, successful selling is a major contributing factor to our success. We read books, attend seminars, role play, and practice, all in order to become better salespeople. The concept of selling is…