selling Archives - Automax Recruiting & Training

Mar 09

Automotive Recruitment Vlog #16 – The Race To The Bottom

By Craig Lockerd | Automotive Recruitment Vlog

Welcome to episode #16 of the Automotive Recruitment Vlog w/ Craig Lockerd. Wow, 16 already? In this episode I’m calling you out. Both the dealers and the manufacturers. It’s our fault really. The ONLY reason why the customer is so fixated on price is because WE are fixated on price….

Feb 29

The Death of a Salesman, Has The Day Arrived?

By Ernie Kasprowicz | Automotive Sales Training

Let me share with you my experience, as a customer, intent to purchase a new 2012 vehicle. My name is Ernie Kasprowicz, General Manager and Partner of AutoMax Recruiting and Training, LLC. We are a company focused on staffing auto dealers with quality people within all departments and provide enhanced…