Welcome to episode #15 of the Automotive Recruitment Vlog with Craig Lockerd. As you know I’m Craig Lockerd, in this video I bring up the idea of a salesperson run sales meeting. Stay with me, I know that sounds a little weird, but it’s the best way to ensure that…
Something has to give. Change is mandatory in our industry, reinvention a must! Every day I see what people are posting about dealerships all over the web. Let’s face it, as a whole people hate us. Strong words I know but just look at how our customers are treated. It’s…
Let me share with you my experience, as a customer, intent to purchase a new 2012 vehicle. My name is Ernie Kasprowicz, General Manager and Partner of AutoMax Recruiting and Training, LLC. We are a company focused on staffing auto dealers with quality people within all departments and provide enhanced…
I was at a Dealership the other day that had laid-off the receptionist. She was also the person that managed The Traffic Log. So I asked the Sales Manager, “who is taking care of the traffic log ? ”… “I am”, he said. …. “Well, when you step out, who…
No kidding. Seriously, so what can be done? To be sure, there are many strategies to employ, different schools of thought and much to present at a later date. For now, let’s explore one possible solution. To gain a different perspective, it may be helpful to start at the end, at…
When asked this question, I default to my American Honda Kaizen Continuous Improvement training to give the answer. It is not a simple answer. It is an answer based on a philosophy and new way of thinking. When I became a Dealer, my GSM once said to me, “you don’t…
This is a very interesting question and one that I will answer with scientific fact, but first let’s look at the two different sides of this debate. When you look outside of sales at the likes of Lance Armstrong, Muhammad Ali, Jerry Rice and even Tiger Woods (pre scandal) you…
de•vel•op 1. to bring out the capabilities or possibilities of; bring to a more advanced or effective state: to develop natural resources; to develop one’s talent. 2. to cause to grow or expand: to develop one’s muscles. About 10 years ago or so I took my oldest son, Joe Lockerd,…
Mays Landing, NJ January 19, 2012 AutoMax Recruiting And Training has launched an aggressive online initiative, that utilizes a comprehensive set of online tools, to bring both awareness and aid to the growing need of finding work for US Military Vets. “As some 40,000 troops have returned home this holiday…
When: Tuesday, January the 10th at 6:30 EST Who: Craig Lockerd of Automax Recruiting And Training & Military Vets Where: Blog Talk Radio <–Click Live Call-In Number: (347) 884-8739 As some 40,000 troops returned home for the holidays, many are finding themselves looking for jobs, some for the first time….